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How Yelp attracts users

Whenever you talk about the many different ways through which a website is able to attract users then you need to understand that a website can only attract users in the best possible manner if it is creating value for the users. When you make a website like Yelp then you need to understand that you are delivering your users with a website that is providing a highly valuable service to its users. By giving people information about different services you are helping them make the best use of their money and time. What other things might be able to help you attract users?